NEWSROOM AND MEDIA

By Hillary Floren

Published April 4, 2025

EL PASO, Texas (KVIA) -- The road to recovery from drug addiction is challenging, and not always easy to navigate. Doug and Terri Rutter know that all too well. Their 30-year old son Rylie died last year from an accidental fentany poisoning, after years of trying to get sober.

The Rutters created the Rylie V Rutter Foundation. It's goal is to provide treatment scholarships, sober living, job training and other services to help those striving for recovery.

"Younger men and women will get frustrated and they’ll give up so if you can try to address some of those frustrations ahead of time you’ll have a great success rate also," says Doug Rutter. "If somebody can stay sober for 90 days, the likelihood of them staying sober is increased dramatically."

The foundation will work hand in hand with Recovery Alliance, an addiction treatment center in El Paso, helping those who may not have the financial means to fight their battle.

"Everything is very expensive.  On our website, $30 can buy private therapy, for example," says Terri Rutter.

"We have listed in there what it costs to help someone with a month of treatment.  Maybe they have a job but they can’t get there - bus passes, job uniform, just to take away whatever barrier they have that they feel like they can’t do it because they’re so frustrated."

And they have a warning for others - don't buy drugs on the street."The community needs to be educated that you go out and buy Xanax say on the street, it’s laced with fentanyl... and just a speck can kill you," Doug Rutter warns.

The Rutters want Rylie to be remembered for his smile. His legacy will live on through the lives that the Rylie V Rutter Foundation touches.

If you'd like to make a donation to the foundation, click here: http://rylievrutterfoundation.org

For help with addiction, click here: http://recoveryalliance.net

MANASQUAN, N.J. - Mar. 31, 2025 – Jersey Mike’s Subs, known for its fresh sliced, fresh grilled subs, and the National Football League announced a multiyear partnership naming Jersey Mike’s as the Official Sub Sandwich Sponsor of the NFL.

The new agreement provides Jersey Mike’s with exclusive marketing rights and designations that will connect the sub sandwich company with the NFL and football fans in North America. These include the opportunity to:

• Celebrate the next generation of NFL stars by taking center stage at NFL Draft Experience presented by Jersey Mike's, the ultimate fan football festival, during the 2025 NFL Draft in Green Bay, Wisconsin.
•  Engage with fans through a custom experiential activation as presenting sponsor of Super Bowl Experience.
• Celebrate the best high school football coaches across the country as presenting sponsor of the Don Shula High School Coach of the Year Award.
• Help give boys and girls of all abilities a chance to develop their fundamental football skills in a positive, inclusive environment as a sponsor of NFL Flag.
• Encourage fan participation and engagement as a sponsor of the Pro Bowl Games Fan Vote presented by Jersey Mike’s.

“Jersey Mike’s authentic sub sandwiches have long been a go-to choice for football fans on gameday whether at home or a tailgating event,” said Chief Marketing Officer Jersey Mike’s Franchise Systems, LLC Rich Hope. “Jersey Mike’s and our local owners across the country are excited to elevate our football game by partnering with the NFL, the number one sports property in the U.S., to engage with their passionate football fans throughout the year.”

“We are excited to welcome Jersey Mike’s as the Official Sub Sandwich Sponsor of the NFL," said Senior Vice President Sponsorship at the NFL Tracie Rodburg. “Jersey Mike’s shares the league's commitment of giving back to local communities, and to fans and customers alike. We’re thrilled to have Jersey Mike’s on board across the NFL’s key tentpoles and initiatives, including NFL Flag programming across the U.S., as we continue to drive growth of the sport from the grassroots to the elite levels.”

Van Wagner represented Jersey Mike’s in the negotiations.

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About Jersey Mike’s Subs

Jersey Mike’s Subs, with more than 4,000 locations open and in development, serves authentic fresh sliced/fresh grilled subs on in-store freshly baked bread — the same recipe it started with in 1956. Passion for giving in Jersey Mike’s local communities is reflected in its mission statement “Giving…making a difference in someone’s life.” For more information, please visit jerseymikes.com or follow us on Facebook, Instagram, TikTok and X.

On March 17, 2025, MTZ Restaurant Group was honored with the prestigious Operational Excellence Award at the Jersey Mike's National Conference in Gaithersburg, Florida. This recognition highlights our steadfast commitment to quality, efficiency, and outstanding customer service. With only 15 awards presented nationwide, this accolade is particularly significant.

The award emphasizes MTZ Restaurant Group's innovative practices and effective management strategies that set us apart in the competitive restaurant industry. By focusing on operational excellence, we have improved the dining experience for customers in and around Las Vegas while also fostering a positive work environment for our employees.

Receiving this honor at such a prominent event not only celebrates our past achievements but also serves as motivation for future growth and success. The team at MTZ Restaurant Group is excited to build on this momentum by implementing new ideas and strategies to further enhance our operations. This accomplishment is a source of pride for the entire organization and a testament to our dedication to excellence in all areas of our business.

Congratulations to Lalo Martinez and the entire team!

The conference gathered industry leaders to celebrate excellence in the restaurant sector. Our CEO, Lalo Martinez, had the honor of being photographed with Mike Manzo, Chief Operating Officer of Jersey Mike's, which reflects the strong partnership between MTZ Restaurant Group and Jersey Mike's. This award not only recognizes our team's hard work but also sets a benchmark for continued excellence in the future.

Published on March 11, 2025, the Tax Matters Inc. Corporate Video highlights the company’s commitment to the community and its strong reputation since its founding in 1988. With nearly four decades of experience, Tax Matters is a trusted partner in navigating tax regulations and ensuring compliance.

The video showcases a dedicated team of tax professionals who help clients achieve their financial goals. In addition to traditional tax preparation, Tax Matters offers financial consulting services to empower clients in effective tax planning, emphasizing the importance of staying informed about tax changes and maximizing savings.

As the company evolves with changing regulations, the video reflects its dedication to excellence and community service. Whether you need personal tax assistance or expert guidance for your business, Tax Matters Inc. is ready to support you. Watch the video to learn how Tax Matters can help you navigate your tax journey.

March 4, 2025

By Isabella Martinez

EL PASO, TX (KVIA) — Tax season is underway, and local experts say there are key changes El Paso filers need to know before submitting their returns this year.

ABC-7 spoke to Douglas Rutter, the CEO of The Rutter Organization, Inc. who explained that one of the biggest changes for 2024 (tax returns filed this year) is an increase in the standard deduction. This is a popular way for taxpayers to reduce their taxable income.

For 2024, the standard deduction is:  

• $29,200 for married couples filing jointly (increase of $1,500)
• $21,900 for head of household filers (increase of $1,100)
• $14,600 for single filers (increase of $750)

Most taxpayers take the standard deduction because it simplifies filing and often provides a bigger tax break. However, some tax payers choose to itemize their deductions instead, meaning they list out expenses such as mortgage interest, medical bills and charitable donations, if those add up to more than the standard deduction.  

“Most of the time, you're not even going to be close to not taking the standard deduction,” said Rutter. “Because you're not going to have the expenses to itemize.” 

Rutter says one of the most common errors filers make is forgetting to include Form 1095, which reports health insurance coverage. Remember, failing to submit the correct documents could result in the IRS delaying a refund or rejecting a return.  

Another common mistake is missing out on tax credits, such as the Earned Income Tax Credit (EITC), which is often seen in El Paso, according to Rutter. The EITC is designed to help low-income workers. This year, the maximum EITC for taxpayers with three or more children has increased to $7,830. 

To ensure a smooth filing process, Rutter encourage people to double-check their information and seek help if needed.
 

“Get help. I mean, there's all kinds of help out there—all the way from free help to people like myself that do it for a living,” emphasized Rutter. 

For those expecting a refund, the IRS estimates it will take four to six weeks to process after filing.  

Taxpayers have until April 15 to submit their returns, but experts recommend filing as early as possible to avoid last-minute stress and potential delays.  

For more information on tax filing or to check your refund status, visit IRS.gov.

The Rutter Organization is proud to announce the premiere of its corporate video on January 28, 2025. This impactful video highlights the company’s mission, core values, and significant achievements, reinforcing Rutter’s commitment to innovation and excellence. 

Featuring dynamic graphics, the video showcases Rutter's impressive growth and ambitious vision as an industry leader. It also emphasizes the collaborative spirit of Rutter's employees and the modern facilities that support their work.

Concluding with a strong call to action, the video invites potential clients and talent to connect with Rutter. This corporate video not only enhances Rutter's brand visibility but also underscores its dedication to transparency and effective communication, paving the way for future success in the industry. Don't miss the opportunity to witness Rutter's journey and vision for the future!

The Rebound Podcast Season 2 Launching on January 23, 2025

Mark your calendars for January 23, 2025, as Season 2 of The Rebound Podcast, hosted by Doug Rutter and produced by Robert Izquierdo, officially premieres! This exciting season features engaging long-form conversations that delve into the world of sports and beyond.

Listeners can anticipate a diverse lineup of guests, including elite athletes who will discuss their personal journeys and the mental toughness essential for achieving success. The season will also highlight discussions with award-winning musicians, exploring the unique interplay between music and sports and their significant cultural influence.

In addition, NCAA and NBA champions will share their experiences of mental resilience, while coaches will provide valuable leadership strategies. Media figures will discuss the evolving landscape of sports journalism, and acclaimed authors will examine the impact of sports on culture and identity.

Philanthropists will address the vital role of sports in community engagement and social change. With overarching themes of passion, resilience, and social impact, Season 2 of The Rebound Podcast is designed to inspire and enlighten listeners.

A special thanks to our sponsors, Jersey Mike’s Subs and Tax Matters Inc., for their generous support. Don’t miss this enriching experience as we explore the unifying power of sports! Tune in to The Rebound Podcast for insightful discussions and captivating stories.

The first season of Doug’s podcast, the Rebound Podcast Season 1, is streaming now on YouTube.

The "Tax Matters Can Help" video, released on December 21, 2024, serves as a valuable resource for individuals and businesses navigating the complexities of tax season. This engaging video highlights the expertise and services offered by Tax Matters, emphasizing how they can simplify the tax preparation process and maximize returns.

The video opens with a friendly introduction, showcasing the team’s professionalism and commitment to customer service. It outlines the various services provided, such as tax planning, preparation, and consultation, tailored to meet the unique needs of clients.

Real-life testimonials from satisfied clients illustrate the positive impact Tax Matters has had on their financial situations, reinforcing trust and reliability. The video also features helpful tips and common tax-related pitfalls to avoid, positioning Tax Matters as a knowledgeable partner in achieving financial success.

As it concludes, the video encourages viewers to reach out for assistance, emphasizing that Tax Matters is ready to help navigate tax challenges with confidence and ease. This engaging presentation not only informs but also reassures clients that they have a trusted ally in their tax journey.

Announcing the Rylie V. Rutter Foundation: A Legacy of Hope and Support

In September 2024, we proudly established the Rylie V. Rutter Foundation, a 501(c)(3) nonprofit organization created in loving memory of our son, Rylie. This foundation is dedicated to honoring Rylie's legacy by supporting vital initiatives focused on education, mental health awareness, and family support.

The Rylie V. Rutter Foundation aims to make a significant impact in the community by providing essential resources and programs that promote educational opportunities, enhance mental health awareness, and offer support to families in need. Through various initiatives and partnerships, we strive to create positive change and ensure Rylie's spirit continues to inspire others.

We are committed to upholding Rylie's values and memory, and we invite everyone to join us in this important mission to improve the lives of individuals and families. Together, we can honor Rylie’s legacy and contribute to a brighter future for our community. Join us in supporting education, mental health, and family well-being through the Rylie V. Rutter Foundation!

The "Tax Matters Year-Round Service" video, released on April 15, 2024, showcases the organization's commitment to providing comprehensive tax services throughout the entire year. This informative video emphasizes the importance of proactive tax planning and continuous support, reassuring clients that Tax Matters is available beyond the traditional tax season.

The video opens with a welcoming introduction that highlights essential tax services, including tax preparation, planning, and consultation. By detailing these offerings, Tax Matters ensures that clients' diverse needs are met year-round, making it an invaluable resource for individuals and businesses alike.

Viewers will also find useful tips for maintaining financial health and understanding tax implications throughout the year. These insights empower clients to navigate their financial situations more effectively and prepare for future tax obligations.

In conclusion, the video encourages viewers to leverage Tax Matters’ expertise for all their tax needs. By reinforcing its commitment to helping clients tackle tax challenges with confidence and ease, Tax Matters positions itself as a trusted partner in tax planning and support, available at any time of the year.

Jersey Mike's Subs opened a new location in Mesquite, Nevada, on March 1, 2023, marking an important milestone for the chain. This location offers residents and visitors a wide selection of high-quality subs made from fresh ingredients.

Known for its premium meats and cheeses, Jersey Mike's crafts made-to-order sandwiches that appeal to diverse tastes, from classic Italian subs to hearty cheesesteaks. This opening reflects the brand's expansion strategy, focusing on exceptional service and community involvement.

To celebrate, Jersey Mike's hosts special promotions and events, inviting locals to enjoy their signature subs. The new Mesquite location is a welcome addition to the dining scene, perfect for a quick lunch or satisfying dinner. Visit to discover why Jersey Mike's is a favorite destination for fresh, delicious subs.

"Vintage Tax Matters," circa 1990, captures a time when tax preparation was characterized by personal interactions and a more hands-on approach. Clients would visit small offices filled with paper files and calculators, arriving with shoeboxes of receipts. The experience relied on in-depth conversations between clients and tax advisors, who took the time to understand individual financial situations and offer tailored advice.

Customer service was paramount, with tax professionals known for their expertise and ability to navigate complex tax codes. Marketing was done through local events and word of mouth, emphasizing personal connections and trust. 

This nostalgic era highlights how tax preparation was not just a transaction, but a partnership focused on helping clients achieve their financial goals, laying the groundwork for modern practices.

By Hillary Floren 

April 19, 2022 9:55 AM

EL PASO, Texas -- It's a collection that will have sports and music fans drooling.  It includes BB King's autographed guitar, a signed Kobe Bryant Jersey, Don Haskins' boots, autographed shoes that Michael Jordan gifted Coach Haskins, and Sammy Davis Jr's hat.  There are photos with celebrities, baseball cards, and countless electric guitars, many of them signed by the famous musicians who played them.  These treasures and more call a local man's business office home.

Doug Rutter works by day managing Tax Matters and a real estate management company.  It's obvious how he spends much of the rest of his time.  He likes seeing the look on people's faces when they walk into his business, which is adorned from floor to ceiling - literally - with memorabilia.

"They are shocked and amazed," Rutter says.  When asked the value of his collection - he says he has no idea what it's worth.  Each item comes with a story, many with a  deeply personal connection.

"You'll see a lot of El Paso stuff in here," says Rutter.  He likes to recognize the good things and people that come from El Paso, pointing to Aaron Jones as a great representative of the 915.

Of course Rutter has a Jones jersey, as well as mementos from Greg Foster, Tim Hardaway, a piece of the hardwood floor and posters from the '66 championship game.  He has a signed basketball from Don Haskins' 500th win, and of course, numerous El Paso Diablos jerseys and bats. 

Rutter's penchant for collectibles started with an autograph his father brought home for him when he was 10 years "My dad worked at a shoe store, I was about 10 years old, and he brought me home an autograph of a guy named Charlie West...

Flash forward a few decades, to when Charlie West was inducted into the UTEP hall of fame.  Rutter still had that autograph, and West was touched. “Four weeks or so later I got a box in the mail with his Super Bowl 4 jersey, his helmet, and a picture of him from the game saying they're better in my care than his.  Pretty cool," Rutter added.

One of his favorite items is an electric guitar, signed by the Lakers.  He traded it to Penny Marshall for a baseball.  He traded another item for a horse.  And the list of stories goes on...just don't ask Rutter to play a song on one of the many guitars displayed on his wall.

"I don't play," Rutter admits.  "But neither did Leo Fender - who, Fender Guitars?" 

I asked him what he wants to get his hands on next, and Rutter said his needs and desires are slim.  He did share with us his next project - a podcast.  His first guest?  Tim Hardaway. 

By Hillary Floren 

April 19, 2022 9:55 AM

The promo trailer for The Collective highlights the origins of this innovative hub and serves as a testament to the power of community and collaboration. Doug Rutter’s narrative emphasizes the foundational vision that inspired the creation of The Collective, illustrating how a simple idea can evolve into a thriving space for creativity and innovation.

In the trailer, Rutter likely shares the inspiring story of how The Collective began, focusing on the passion and commitment that fueled its development. The original footage from April 19, 2022, provided by KVIA, adds authenticity, capturing the energy and excitement of the early days. It may include scenes of brainstorming sessions, community gatherings, or the physical transformation of the space, all contributing to the narrative of growth and innovation.

Overall, the trailer not only informs but also inspires potential collaborators, investors, and community members to engage with The Collective, fostering a sense of belonging and shared purpose. If you'd like to explore specific aspects further, such as the community's response or future goals for The Collective, just let me know!

The Rebound Podcast launched on June 4, 2022, hosted by Doug Rutter, featuring engaging conversations with athletes, musicians, and influencers. The inaugural guest is MLB fire thrower Rocky Coppinger, setting the stage for dynamic discussions on various topics.

Each episode captivates listeners with personal anecdotes and expert insights. Elite athletes share their journeys, offering a behind-the-scenes look at the dedication required for success, while award-winning musicians discuss their creative processes.

Listeners also hear from NCAA and NBA champions about mental toughness, coaches sharing team-building strategies, and media figures providing insights into sports journalism. The podcast explores how sports intersect with culture and highlights the role of philanthropy in community engagement.

With a diverse range of voices, The Rebound Podcast entertains and inspires, offering valuable lessons for all audiences. Subscribe now to join us for the next episode and discover compelling stories of passion and resilience!

On April 12, 2023, Tax Matters launched a powerful commercial highlighting year-round tax relief solutions for individuals facing financial challenges. The advertisement showcases various options and emphasizes the importance of professional guidance in navigating complex tax situations.

With engaging visuals, the commercial outlines Tax Matters' comprehensive services, including tax negotiation and filing assistance, positioning the company as a key resource for alleviating tax burdens.

The core message focuses on Tax Matters' commitment to helping clients understand their tax relief options throughout the year. Expert assistance empowers clients to regain control over their finances and make informed decisions.

The commercial features a strong call to action, encouraging viewers to seek personalized consultations, reinforcing that expert help is readily available. By promoting accessibility to professional tax services, Tax Matters aims to build trust and confidence among potential clients.

Overall, the commercial establishes Tax Matters as a reliable partner in achieving financial peace of mind, ready to assist with expertise and compassion at any time, whether dealing with tax debt or seeking filing advice.

The profile of Doug Rutter and The Rutter Organization by KVIA, aired on March 26, 2020, serves as a powerful testament to the impact local leaders can have during times of crisis. It highlights how quickly and effectively organizations can adapt to meet urgent community needs, especially in unprecedented situations like the pandemic.

The emphasis on immediate challenges faced by families underscores the reality many were experiencing, and the proactive measures taken—such as food distribution and financial assistance—demonstrate a deep commitment to community welfare. The collaboration with local agencies and volunteers illustrates the strength found in unity and collective action, showcasing how communities can come together to support one another.

This coverage not only sheds light on the initiatives undertaken by The Rutter Organization but also inspires others to contribute and engage in their communities, reinforcing the idea that even in the darkest times, hope and resilience can shine through. Doug's leadership exemplifies how one person's dedication can spark a broader movement of support and compassion, making a lasting difference in the lives of many.

The Walmart tragedy in El Paso, Texas, on August 3, 2019, was a devastating mass shooting that claimed the lives of 23 individuals and injured many others. This horrific event deeply impacted the local community and resonated across the nation. Bryan Rutter’s project, inspired by this tragedy, reflects the profound emotional scars it left behind.

In his discussion, Bryan highlighted how the events of that day served as a catalyst for his initiative. The loss and trauma experienced by the El Paso community motivated him to create something meaningful that would honor the memories of those affected and foster healing and resilience. He recognized the importance of bringing people together in the wake of such violence, emphasizing the need for connection and understanding among those grappling with grief.

Bryan's vision aims not only to pay tribute to the victims but also to inspire open conversations about the impact of violence, the strength of community, and the power of collective healing. By focusing on resilience, healing, and support, he hopes his project will create a lasting impact that resonates within the community, reminding everyone of the importance of unity and compassion in times of hardship, especially following tragedies like the one in El Paso.